Saturday, 29 May 2010

Cruise and snooze, anyone?

Cruise-and-stay holidays are becoming big business. I know, because Thomson Holidays told me so this week in their latest press release:

Cruise and Stay – The Best of Both Worlds

Thomson Celebration’s New Home Port Increases Cruise and Stay Options

In the past decade. the number of British cruisers has increased by over one million per year, and cruise holidays now account for one in 10 package holiday bookings, according to the 2009 PSA review. When comfort and experiences compete with value for money in the holiday decision making process, Brits are searching for ever more ways to make the most of the holiday budget. That’s why the UK ’s second largest cruise line, Thomson Cruises, has introduced Turkey into its ‘cruise and stay’ programme.

This combination of time at sea with time at a beach resort sees Thomson Cruises not only offer great value on their cruise ships, but to go one better. Teaming a week of cruising around the Med, the Aegean or even the Caribbean on a Thomson cruise ship with a week in a stunning beach resort, quite often on an all-inclusive basis, allows customers to budget for a two-week holiday and get so much more.

For the first time, Thomson Cruises has positioned Thomson Celebration in Marmaris, Turkey. Itineraries sail around the Aegean towards the islands of Mykonos and Santorini as well as the historical ports of Canakkale and Istanbul . The ship being based in Turkey means passengers are able to opt to extend the holiday to two weeks and stay at a selection of 3T to 5T hotels in the beautiful resorts of Olu Deniz, Marmaris or Sarigerme from just £1,171 per person*.

With the rise in people seeking experiences above and beyond traditional ‘bucket and spade’ holidays, Thomson Cruises on board offering of West End-style entertainment, fantastic service from attentive and friendly crew (at no extra charge) and great dining options combine with a fabulous array of destinations to create the very best of both worlds.

OK, I'm definitely prepared to buy into the good-value nature of the cruise-and-stay idea (especially with Thomson's patent charter holiday approach), but unless you do the week's 'stay' part of the holiday first, do you see this being anything other than a 'cruise-and-snooze' on the sybaritic beaches of the Med (or Caribbean)?

To be honest, if I'm going to go away for a full 2-week spell (which, admittedly, is highly unlikely these days; where 'highly' translates to about a 150% chance!), I would much rather opt for a full 2-week cruise which includes some relaxing sea days (and only one set of transfers, packing and unpacking) but still affords the ever-changing scenario that cruising provides par excellence.


But maybe I'm wrong. Is cruise-and-stay the wave of the future; am I in the minority; or am I just wrong? Answers on a postcard, please.....!

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